I am embarrassed to ask this, but here goes:
I have a business (a Limited Liability Company) and I want to start selling on Amazon. I need to create a buyer account and then from there set up a seller account. No problem.
The very first thing I need to do on setting up the buyer (regular) amazon account is fill in the box which says 'Your Name' - so do I put my name or should my company name - the company is a legal entity and it is the company which is going to be selling so I am inclined to put the company name in 'Your name'.
So which should it be, my name or the companies?
Sorry if this is a stupid question - I have searched high and low and can find no answer....