I recently bought a Shopify store through the Shopify exchange for not a lot of money ($800), but for the profit that it had in just 6 months it was a good deal. Without trying the prior owner was netting like $1,200 a month with plenty of room to scale. Of course I wouldn’t be able to quit my day job anytime soon on $1200 a month, but I thought it was a nice start for a store that was only five or six months old. I’ve added new products to it and it’s all done via drop shipping. I’ve been using Facebook ads only and I’m getting quite a few hits on the Facebook Page site shop store but hardly anyone ever clicks the “shop now” link for some reason. 267,000 people this week and only 12 people on average per day clicked on the shop now button and visited the actual site. Someone said to me you must be on Amazon in order to make Shopify really work. I just wanted to see if anybody else has had this issue or had any suggestions? I know my demographics must be good because I wouldn’t see that many people liking the FB store page. I’ve had five campaigns running in one week and not one sale. My products are not overpriced if anything they’re on the lower side. I cater mainly to a specific niche group as well, but it has products anyone can use.
Is it true that you need to be on Amazon to make this really work? I know it’s only been a little over a week, but I already feel discouraged and like giving up. I should also add here that I’ve been researching this and working on a plan for over six months now so I’d have half an idea of what I was doing. I think in order for Shopify to work with Amazon there’s a $49.95 fee per month which I have no problem paying if it works. I just wonder if private label is better than drop shipping because I could invest some money in that area, but also wonder if I’m giving up too easily on the Shopify piece. I don’t know I’m overwhelmed as well I guess!
Thanks for any help and by all means feel free to critique or tell me if I’m better off getting into Amazon private label.